I embed within creative teams to bring strategic clarity, insight, and momentum where it matters most.
With over 15 years of experience across leading design, branding, and advertising agencies, I’ve partnered with teams at every stage — from winning pitches to repositioning global brands — bringing strategic rigor, narrative craft, and creative collaboration to each engagement.
SERVICES
Add strategy
where it counts.
I’ve worked as a strategist inside big, global ad agencies with robust strategy teams and massive pitch budgets — and at ten-person design studios with one very stretched strategy lead. What’s clear is that we’re all being asked to do more with less: fewer resources, tighter timelines, and the same expectation to build long-lasting, differentiated brands.
Strategy can be a tough sell to clients, and most studios don’t have the luxury of hiring senior strategists on open-ended retainers. That’s why I’ve outlined a few ways to work with me — flexible models designed to fit your team’s budget, bandwidth, and business reality. The promise: strategically rigorous results, delivered efficiently.
This ain’t my first rodeo.
Strategy Sprint
Approx. 6–8 weeks
Best for: design studios or agencies
needing a focused, end-to-end brand strategy for their clients.
What it includes:
Rapid immersion, stakeholder interviews, customer research, brand audit and competitive landscape
Discover output and positioning workshop
Development of core positioning, brand narrative, and messaging framework
Strategic recommendations deck and partnership with creatives on initial brand identity development
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1 client workshop + 2 client presentations + final brand strategy deck
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80-100 hours total, flexible mix of live and async sessions
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A complete, clear, and actionable brand foundation your creative team can build from
Strategy Light
Approx. 2–3 weeks
Best for: teams who need quick clarity on an outside perspective to tighten existing work or whose clients have a limited budget and need a very rapid infusion of strategy.
What it includes:
Strategy immersion (brief review + alignment call)
Focused feedback or refinement of existing positioning or narrative
Messaging recommendations or insights for a pitch or campaign
Focused client workshop to get inputs quickly
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1-2 working sessions + strategic summary or deck
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25-40 hours total
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Rapid clarity and sharper language – without full deep dive
Strategic Partnership
Flexible engagement
Best for: agencies needing embedded support across projects.
How it works:
Available for day rate, hourly, or project-based support
Typical engagements include:
Pitch strategy
Brand positioning and narrative
Messaging strategy and storytelling frameworks
Workshop design and facilitation
Strategic insight or cultural trends reporting
Outcome: Seamless partnership that integrates directly into your team – adding senior strategy depth when and where it’s needed most.
Sean Miller, CSO
“Molly is a pleasure to work with and I would jump at the opportunity to work with her again.”
North American Director of Planning, JWT
“Molly proved to be a vital resource to both the new biz and strategy group. A natural born investor, she left no stone unturned. Hugely diligent and a very hard worker.”
Executive Strategy Leader